From Identity to Constructed Reality
At Schwitzke & Partner, we offer comprehensive architecture, interior design and design services for staging brands at the point of sale in a holistic and consistent manner. Both nationally and internationally. To begin with, we analyse the DNA of the brand, study its identity and focus on the marketing and advertising strategy, the pricing policy and product range, the target groups and the customer structure. Only then do we give the brand an architectural ‘face’, do we transfer the brand image into the third dimension. On the basis of these initial plans, we are able to develop a successful retail design concept geared towards achieving the individual goals of our clients.