VISUAL MERCHANDISE CONCEPT & WORKSHOP

FOR WALBUSCH

Redesigning the presentation of goods

For the textiles specialist Walbusch from Solingen, Schwitzke ID developed an individual visual merchandising concept to match the new store design. The objective was to appeal to other target groups as well as existing customers with the presentation of

goods. In a joint workshop with the client we present and provide training on the key points.
An extensive visual merchandising handbook illustrates the concept for Walbusch’s employees and explains the individual steps for daily handling of the goods.