Schwitzke
Schwitzke & Partner
Schwitzke Graphics

New generation-mall Zero 6 Mall opens in Sharjah

Located close to the university district of Sharjah, the new mall concept Zero 6 opened its doors at the beginning of May in Al Juraina. It is the first of many projects aiming to redefine the city’s retail space by representing a new generation of shopping. Therefore, the mall’s name has strong local roots: 06 is the area code for the city Sharjah.

The overall idea was to create a lifestyle mall for students and local residents in the catchment area. With 1,600 sqm GLA on two levels, Zero 6 unites a new mix of brands and a variety of leisure: New Food & Beverage concepts, an IMAX cinema with the largest screen in UAE and a prime fitness center make the mall an attractive place-to-go for the young.

Schwitzke was responsible for the overall architectural appearance and the lead consultant for both the exterior and interior building design. To appeal to a young target group, Zero 6 was designed to be more sleek and modern as opposed to the local architecture. Further, Schwitzke took over the design for the tenant façades, the entire wayfinding system for the mall and the one level parking in the basement and the tenant design guideline.

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